Thread:SeanDerpyHerbs/@comment-34062924-20190414120329

The company is also expanding its Best Christmas Ever marathon, which premiered last December on AMC, to all five of its networks this year (AMC, IFC, SundanceTV, BBC America and We TV)

AMC’s Best Christmas Ever, which was a big reason that holiday TV became cable’s hottest battleground last year, will return Nov. 25-Dec. 25, but the company is expanding it to all five networks, following the lead of Disney, which turned Freeform’s 25 Days of Christmas throughout its portfolio. IFC, We TV, BBC America and SundanceTV will all feature holiday programming under the “Best Christmas Ever” umbrella, and the networks are already creating content featuring talent talking about their favorite holiday memories.

Last year’s holiday marathon increased AMC’s prime-time demo in December among adults 25-54 by 86 percent year over year, which “makes our job a lot easier going into this year’s upfront,” said Collins. 